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Google are Rapidly Changing the Face of Search – Again!

Well a day does not seem to go by without Google announcing yet another enhancement to their search offering today it’s the turn of “Real Time Search”.

Over at the Google blog the features are explained in more detail but as brief snapshot here is a comment from Amit Singhal, Google Fellow : “Our real-time search features are based on more than a dozen new search technologies that enable us to monitor more than a billion documents and process hundreds of millions of real-time changes each day.

“Of course, none of this would be possible without the support of our new partners that we’re announcing today: Facebook, MySpace, FriendFeed, Jaiku and — along with Twitter, which we announced a few weeks ago.”

Microsoft’s Bing has already introduced a beta version of real time search, using Twitter it is going to be intersing to see how this changes the landscape for search engine professionals as more and more control moves to the searcher themselves!


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