The marketing team at Xfm have given their breakfast team £10,000 to market the Alex Zane Breakfast Show. However it has to be done by listeners!
They are giving the money to the listener who markets the show the best.
Starting on Monday October 22, there’ll be £1000 to give away every week for the best piece of marketing that week. The money will be awarded every Friday during the Breakfast Show, and on Friday November 16 one person will be awarded £10,000 (and that oh-so-desirable ‘Xfm Free Marketeer’ title).The radio station will even provide the manpower if it is needed to make the idea happen – and has a street team of 25 people that are at the listeners disposal & a Xfm camper van. The only rules are that the ‘Xfm Breakfast Show’ somewhere in your stunt and proof has got to be provided.